Aidium Content Specialist

Taylor Cormier

I’m passionate about writing clear, engaging content that helps people navigate the mortgage world with confidence. Whether it’s loan officers looking to stay ahead or homebuyers making big decisions, I love breaking down complex topics into insights that truly help.

Articles written by

Taylor Cormier

Which Mortgage CRM is The Best For You?

In the search for the ideal mortgage CRM software, one needs a solution specifically tailored to the mortgage business, with essential features such as an intuitive format, contact information management, lead capturing, automated marketing, and multi-platform support. Well...which one is the best?

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Winning Mortgage Website Design Secrets in 2025

Elevate your mortgage brokerage with a website that not only captures attention but converts leads. This guide reveals the art of website design that speaks to your audience's needs, boosts engagement, and secures clients.

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What is Mortgage CRM Software?

Curious about what exactly Mortgage CRM software is and how it can help your business? Let's dive into the role this specialized software plays in managing relationships and driving growth in the mortgage industry.

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Tips for Mastering Your Mortgage Broker Intro

Maximize your impact as a mortgage broker from the first "hello". This guide offers techniques for effective introductions, tailored to the mortgage industry, ensuring memorable and positive client interactions.

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Top Books for Loan Officers : Level Up Your Lending Game

Loan officers must stay updated on industry trends and regulations. This book list covers essential knowledge, advanced skills, and career growth for all experience levels.

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Revolutionizing Mortgage CRM : A Talk With Aidium's Founder

Aidium, founded by Spencer Dusebout, transforms mortgage CRM with AI-driven automation and smart design. It streamlines the mortgage process, boosting efficiency and client connections.

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Proven Strategies for Getting Mortgage Clients

Elevate your mortgage brokerage with strategies blending digital presence, content leadership, and personal networking to become an industry standout.

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Mortgage Client Retention Strategies for LOs in 2025

Are you maximizing your mortgage retention strategies? Discover how top loan officers keep clients returning with personalized communication, advanced technology, and exceptional service.

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Best Practices for Mortgage Email Marketing Campaigns

Email marketing is a powerful tool to use when looking to step up your mortgage marketing efforts. By sending regular, helpful, and informative emails to a wide range of recipients, you can help grow your mortgage business with every new referral.

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Mortgage Compliance: A Strategy Manual for 2025

Navigate the complexities of mortgage compliance with our comprehensive guide, designed to equip professionals with the knowledge and tools necessary to maintain legal standards and uphold the integrity of the mortgage industry.

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Marketing Tools for Mortgage Loan Officers

Ever wondered what marketing tools are transforming the way mortgage loan officers attract and retain customers? Let's explore the tools that are shaping the future of mortgage marketing strategies.

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The Differences Between an LOS Software & Mortgage CRMs

Have you ever wondered what sets Loan Origination Software apart from Mortgage CRMs? Let's delve into the distinct features of each and how they influence your mortgage business operations

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Building an Effective Mortgage Marketing System

What should you look for in a marketing mortgage system? There are several things that loan originators should consider when picking a CRM to turn their pipeline into a systematic program for transitioning leads to closed deals.

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5 Mortgage Marketing Strategies to Increase Revenue

Have you considered how strategic marketing can amplify your mortgage business and boost revenue? What are the top strategies successful loan officers use to attract and engage potential borrowers?

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Choosing the Best Mortgage Aggregator

Unlock your brokerage's full potential with our guide to choosing the best mortgage aggregator. Discover key strategies for comparing rates, services, and technology to find the perfect partner for access to superior loan options and support.

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Loan Officer Tips for Smart Digital Productivity

Embrace the digital transformation of the mortgage industry with our guide, equipping loan officers with advanced CRM platforms like Aidium to enhance client engagement, automate tasks, and drive successful loan closures while maintaining personal connections that are critical for success.

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Attracting Mortgage Clients with Strategic Marketing

Elevate your loan officer brand with targeted marketing strategies, from understanding your market to leveraging digital platforms and fostering strong community ties. Start building your success today.

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